A Remarkable Transformation for an Online Accessories Brand

THE CHALLENGES:

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Our client, an accessories brand, grappled with significant challenges. They faced a low retention rate, a pressing need to establish a strong digital presence, and the imperative to boost their online sales.

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THE SOLUTION:

To address these issues, we executed a comprehensive "test, learn, and scale" approach, all while managing their budget with precision. Recognising the importance of both retaining existing customers and driving new sales, we devised a strategy that included targeted digital advertising, engaging content to captivate existing customers, and leveraging data-driven insights to attract new ones.

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THE RESULTS:

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We achieved a substantial 58% increase in total sales, positioning our client for substantial revenue growth. Our strategic efforts resulted in a remarkable 59% increase in customer retention, nurturing lasting relationships with their audience. Our data-driven initiatives resulted in a notable 49% increase in email revenue, demonstrating the efficacy of our approach in driving online sales.